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03 · Verizon

Verizon Care Smart

Independence for an older adult and reassurance for their family, without making either feel monitored.

Care Smart on Apple Watch: Get Help, Trust Circle, Profile and Test call
On the wrist · Get Help · Trust Circle
My role
Principal Experience Designer for the watch experience and the family companion app.
Audience
Older adults living independently (the wearer), and the adult children and family who act as caregivers
Timeline
Launched March 2020; expanded to Apple Watch with 24/7 professional monitoring and fall detection (2021–22) and Samsung Galaxy Watch4+ on Wear OS (Q2 2023)

The problem

An older adult wants independence, not supervision. Their adult child wants reassurance without intruding. One product had to serve both people without making either feel watched, and an emergency feature had to be fast without being easy to trigger by mistake.

Key decisions

  1. Keep the watch radically simple. High-contrast text, simplified circular touch targets, a small fixed set of trusted contacts and plain language.
  2. Make Get Help intentional. Testing with older adults showed frequent false emergency dispatches from accidental taps on the prominent emergency button. We replaced the single tap with a slider, which eliminated accidental dispatches without slowing access in a real emergency.
  3. Move the complexity to the family app. Configuration, medication reminders, check-in status and remote Medical ID management live with the caregiver, along with low-friction location alerts and fall notifications.
  4. Frame safety as a companion, not a monitor. Fall detection, location and the Trust Circle are presented as support the wearer chooses, with group chat keeping the family connected day to day.

How we validated it

We tested with both sides of the dual-user model: senior wearers, focusing on contrast, touch targets and accidental-trigger prevention, and family caregivers, who needed fast location alerts, fall notifications and remote Medical ID management.

Care Smart companion app: location dashboard
Care Smart companion app: fall detected, 911 engaged
Care Smart companion app: Trust Circle
Care Smart companion app: group chat
Family app · Location · Fall alert · Trust Circle · Group chat

Outcome

0Accidental emergency dispatches after the slider redesign
3Watch platforms: Care Smart, Apple Watch, Galaxy Watch
24/7Professional monitoring with fall detection

Care Smart grew from a dedicated senior smartwatch into a service across Apple and Samsung wearables, extending Verizon's wearable portfolio to a new life stage.

Let's talk.

Open to Staff, Principal, Lead and Director product design roles, and to consulting engagements. Available to travel for meetings and events as needed.

Email
rick.hollandsworth@outlook.com
Phone
+1 (201) 404-5031
LinkedIn
rickhollandsworth ↗
Résumé
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